Sunday, August 12, 2012

London Fashion Week Designers Inspired by Mickey’s Sweetheart



The Walt Disney Company UK and Ireland, yesterday announced that this September, they will celebrate Minnie Mouse as one of its most beloved and enduring cultural icons. Inspired by her unique and distinctive style, a number of international designers will create “Minnie Mouse Must Haves” one-off garments and accessories, to be unveiled at London Fashion Week and auctioned together with eBay, to support the BFC/Bazaar Fashion Arts Foundation.

For many girls, their first experience of fashion is Minnie Mouse and Minnie has been an inspirational character since her first appearance as Mickey Mouse's sweetheart in 1928. Celebrating Minnie Mouse's timeless appeal are renowned designers including Giles, Michael van der Ham, Richard Nicoll, Piers Atkinson, Bunney, Husam el Odeh in collaboration with Luke Hersheson, Katie Hillier, Lulu Guinness, Tatty Devine and Terry de Havilland who will creatively interpret her signature bows and trademark polka dots.


The “Minnie Mouse Must Haves” will be showcased to international buyers at London Fashion Week. Following the “Inspired by Minnie Mouse” showcase, each of the “Minnie Mouse Must Haves” will be available at an exclusive auction on the “eBay for Charity program,” offering fashion-followers and Disney fans around the world the opportunity to own a unique one-of Minnie Mouse-inspired creation. Proceeds from the auction will be donated by Disney to support the BFC/Bazaar Fashion Arts Foundation.


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